Episode 20

Published on:

24th Aug 2022

Solving a $70 Billion B2B Rebate Problem with Enable Co-Founder and CEO, Andrew Butt

Andrew Butt is the Co-Founder & CEO of the Cloud-based SaaS solution for B2B rebate management Enable. He shares how his passion for technology and a need uncovered during another successful startup he built has driven to the innovative solutions Enable is bringing to the market.

Three things in this episode that we dive into.

1️⃣ How AD scaled to $45bn in revenue with Enable

2️⃣ Delivering on Customer Delight Experiences

3️⃣ Digital first delivering real-time profitability

Website: https://www.enable.com/

Linkedin: https://www.linkedin.com/company/enable-software

Facebook: https://www.facebook.com/EnableSoftware

Instagram: https://www.instagram.com/enablesoftware

Twitter: https://twitter.com/EnableSoftware

Youtube: https://www.youtube.com/user/EnableDotCom

Support is provided by Solvpath, an A.I.-driven customer support system that uses a visual format and self-serve technology to quickly and effectively resolve issues, resulting in satisfying support experiences for customers.

Get the best customer support system for your business. Get Solvpath. Get started by visiting www dot Get Solvpath dot com www.getsolvpath.com

00:00 Intro

01:37 Similarities in Leading a Fintech and Piloting a Helicopter

02:46 Successful businesses are built through relationships

03:58 Why Build a B2B Rebate Platform?

05:12 B2B rebate market definition and size

07:26 Tracking breakage and redemption of B2B rebates

08:46 Bringing B2B rebates out of Spreadsheets

10:45 Enabling transparency in rebate deals

11:45 Digital first delivering real-time profitability

13:19 Customer Delight Experiences

16:06 Innovative customer-driven product development

19:01 Market successes with eyes on expansion

21:04 Increasing the velocity of payment remittance

22:52 How AD scaled to $45bn in revenue with Enable

25:10 Enabling global growth

27:14 Getting started with Enable

28:08 Closing Thoughts

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About the Podcast

Fintech Confidential
Bringing you the people, Tech, and Companies that change how you pay and get paid.
Entertaining information focused on Fintech industry insights, market trends, news, and life stories from Fintech leaders, thinkers, and doers.

About your host

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Tedd Huff

20 plus year veteran of Fintech, giving merchants and SaaS businesses control over their Payments destiny, global PSP/Payment Facilitator advisor.

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